Built for connection. Designed for simplicity

Minigma began with a simple question: what if physical touchpoints could do more?

As customer expectations evolved, we recognised an opportunity to help experience-led brands communicate more intelligently — transforming everyday objects into smart, connected interactions that create real visibility and measurable value.

Using contactless technologies such as tap, scan and RFID, we enable instant access to digital content at the exact moment it matters — bridging the gap between physical environments and digital insight.

Our approach is grounded in simplicity, scalability, and long-term brand integrity. We design solutions that are easy to implement, transparent to manage, and built to grow alongside the organisations we support.

In a world where experience increasingly defines reputation, we believe every interaction should work harder.

Technology should feel effortless.
Innovation only works when it’s intuitive — for teams managing operations and for customers engaging in the moment.

Brand experiences should be consistent.
Every interaction carries your standards, your reputation, and your responsibility.

Simplicity always wins.
Clear systems create confident teams, stronger oversight, and better outcomes.

Every Minigma solution is designed around these principles — combining thoughtful design with operational clarity and long-term accountability.

In experience-led industries, complexity creates friction. We build systems that remove it.

Today’s customers expect seamless, instant access to information.

They expect clarity, consistency, and experiences that feel effortless — across every interaction.

Businesses need smarter ways to engage, inform, and guide customers without adding complexity to already demanding operations.

Minigma was created to meet that shift. Our smart touchpoints are easy to deploy, thoughtfully designed, and built for real-world environments — enhancing brand experience while giving teams greater visibility and control.

Fully customisable and naturally integrated into your space, each solution helps people access the right information effortlessly — improving efficiency, strengthening trust, and protecting reputation.

We don’t sell products — we design solutions.

Every Minigma touchpoint is crafted with purpose: shaped around your brand, built for your environment, and developed through genuine collaboration. Nothing is off-the-shelf, and nothing is generic.

You’re not buying a tag.
You’re building a smarter experience.

Our mission is to simplify intelligent engagement — giving brands the clarity, control, and confidence modern expectations demand.